Mante Group provides financial, accounting, and tax consulting services to small and mid-sized businesses, as well as individual entrepreneurs.
The company needed a cohesive, trustworthy, and corporate-leaning brand identity. The logo had been created before I joined the project, so my role was to develop the complete visual system and style guide around it. Upon discovery, the business had no established marketing foundation—no website, no color palette, and no collateral to support client outreach.
The immediate objective was to design a clear, functional one-page website to communicate core offerings. From there, I created a suite of print materials and presentation assets suitable for client meetings and industry events.
The final brand direction positioned Mante Group as professional, approachable, and dependable. While the logo remained simple, its concept—an “M” formed by two figures representing the consultant and the client—reinforced the company’s message of partnership and support.
The two dots above the “M” were developed into a flexible graphic element used across marketing materials, establishing a consistent and recognizable visual language for the brand.
